We’re Hiring – Marketing Executive

Marketing Executive
Closing Date: 27 May 2022

We are looking for an experienced innovative Marketing Executive to be part of our marketing team. You’ll have the amazing opportunity to not only reach your potential but use your skills to maximum effect within the world of travel.

Main Responsibilities
Delivering marketing communications to our range of clients highlighting the company’s range of holidays, villas, and luxury travel. Audiences will be consumers and a growing number of business travellers as well as reaching out to new corporate and sports tours customers.

Product Marketing Campaigns
Design, implement and manage our campaigns with an in-depth hands-on responsibility for the delivery of our email marketing programme to time, budget, and brand standards, with a focus on continual improvement (create, build, test/proof, send, report, A/B and multi-variant testing, optimisation).

Experience using marketing campaign management software, email marketing software or customer database platforms to build lists, journeys and emails would be a distinct advantage

Finding ways to understand customer/market behaviour and sentiment; propose relevant content and marketing tests

Regular liaison with the in-house graphic design team

Image selection

Hotel and destination copywriting

Special offer copy – finding an angle/headline on hotel, cruise, and airline offers

Blog copy – destination overviews, travel ideas, and trends

Proficiency in creative design skills would be an advantage

Measurement & Analysis
Using a variety of tools and techniques to measure and analyse campaign and activity results, and preparing substantiated management information reports

Working closely with the managing Director, feedback on campaign performance and providing recommendations for future growth opportunities

Summary of Key Attributes and Qualifications
Min. 2 years’ experience in a full-time employed marketing role

Lives within a commutable distance to our offices in either Chester or Wrexham

A people person, with strong interpersonal and relationship-building skills and an outgoing personality; happy liaising with consumers and corporate travel consumers

An excellent communicator, both written and verbal

Driven, passionate and enthusiastic – ready to roll sleeves up and get stuck in

The ability to problem-solve to achieve deadlines

Organised with exceptional attention to detail and a desire to achieve high standards

Enjoys working as part of a team yet capable of working proactively and autonomously

Able to multi-task and work under pressure, in an often-impatient environment with many priorities

Customer focused

Takes ownership of responsibilities and focuses on impact, delivery and achievement.

Marketing qualification desirable

Sector experience of travel, leisure, or hospitality desirable

Previous regular use of marketing campaign management or email marketing tools desirable

Experience in using website CMS

HTML, video editing or Adobe Creative Suite would be advantageous though not essential.

Please email your CV to [email protected] in the first instance.

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